This Irish Road Safety Ad Is So Horrifying, It Was Banned On TV

Don't speed, OK?

Follow that advice so you don't need to watch this disturbing public service announcement from Northern Ireland's Department of the Environment. The spot shows a group of kindergarten-aged kids on a field trip, set against a mournful version of Guns N' Roses' "Sweet Child O' Mine," intercut with another story showing a man getting ready for work and driving off.